Multitasking versus SingleTasking

In today’s world, it would seem like multitasking is integral to success. In reality though, success is based on the ability to prioritize multiple tasks and perform them in single order. It seems that Basex has dubbed 2008 “the year of information overload” (though I don’t know why 2006 or 2007 wouldn’t take the crown as well). Now, I think it’s great to slander the amount of information we deal with today, and I’m the first one to say the blackberry is annoying as hell. Yet, it’s also as important as hell, since I have access to real time business information at a moment’s notice.

If there’s anything to glean from this type of report, it’s that research firms love to throw out labels so that they can be branded, picked up in the press, and make some money! Hey, did I fall into a trap over here?

In any case, there is another lesson. It’s important to control information overload and it’s important to prioritize which tasks and projects get worked on, and in what order. Do it right, and you’ll be a successful entrepreneur. Do it wrong, and you can be a successful entrepreneur. In your own mind.

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This entry was posted on Thursday, January 3rd, 2008 and is filed under Entrepreneurship, Business Strategy.

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3 Responses to “Multitasking versus SingleTasking”

  • 1
    Michael H
    January 3rd, 2008 21:12

    I enjoyed your post (yes you fell over a trap) but this is a serious issue. Basex didn’t invent information overload and calling attention to it is actually a really smart idea.

    I wasn’t familiar with them before the wave of publicity but I just took their survey (http://www.basex.com/2008poty) because I sense it’s important to contribute information on my work habits and how I work despite the infoglut so that we’ll make some strides in 2008.

  • 2
    Mark Rosner
    January 3rd, 2008 21:55

    I don’t mind falling into a trap, as long as I know it beforehand :) In any case, thanks for the commentary and I’ll check out the survey…

  • 3
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    June 9th, 2008 04:55

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